The Merit Group

The Merit Group renew Youth County Cup partnership

We're delighted to announce that The Merit Group have extended their Official County Cup Partner (Youth) partnership for the 2022/23 season.

After an outstanding season of youth county cup finals in Kent, we are delighted to announce that The Merit Group has renewed their partnership as Official County Cup Partner (Youth) for the 2022/23 season.

Since the start of the partnership, The Merit Group’s passion and enthusiasm for the beautiful game have shone through, and we feel very privileged to continue this exciting partnership.

The Merit Group provide many services, including office installations, managed print, voice and data, and IT solutions. But their fantastic family ethos running through the heart of the business cements them as a fantastic partner for Kent football.

Darryl Haden, Kent FA’s Chief Executive, is thrilled with this partnership. “As we enter a second-year partnership with The Merit Group, we have been blown away by the support and passion that the company has for grassroots football. Last season, The Merit Group helped with video cup final draws, supported us at networking events, joined our Grassroots Football Awards Judging Panel, and attended all 12 youth Cup Finals. We couldn’t ask for a more proactive partner, and we look forward to another incredible season together.”

The Merit Group

Mike Newton, Director at The Merit Group, explains what the partnership means to the Merit Group, “The Kent FA organise and facilitate amazing grassroot football competitions for our young people, and we are proud to continue our partnership with them. It has been a pleasure working with the Kent FA to support all the youth teams competing last season and to be a part of this exciting process. We are looking forward to watching them continue to build and grow next season.”

For more information about Kent FA's partnerships please contact

For more information about the Youth County Cups please contact